Saturday, 21 July 2018

Simply Sports in the heart of ON Running

In 2010, during a ISPO, the largest trade fair for sports business, we first met a guys from a Swiss start-up company called On Running in the “Brand New” hall. They were trying to be known in a very busy market like running trainers. It was a hard mission, however their product were fresh, original, fashion, and especially light. Besides, they have a great advantage: they love those shoes that they have created.  

A short time later, they were introducing the trainers in our shops with their concept Run on Clouds. That was different, not only for the quality, but their philosophy. In other words, Simply Sports & CHS and ON had a special connection from the very first time. In fact, now they are one of our top brand partners. 

Last week, we had the privilege to be invited the launch of the latest trainers designed by On, the Cloudace, and it was the perfect opportunity to discover the On Running world in their own home for two days.

One of the ON founders, Caspar Copetti, during the ON headquarter tour.

Drew, Alan and Kelly from Simply Sports and CHS were very lucky to be flown out to Zürich, along with a selection of other UK ON stockists for the Cloudace event/Oniversity. Here their adventure.

"We started off after arrival and check in at Zürich with lunch outside the ON HQ. Freshly made Italian Pizza! This was a really nice opportunity to mix with the other Oniversity guests and ON staff.

This was followed by an greeting from the UK ON team and a Brand presentation/HQ tour from one of the founders Caspar Copetti.

ON presented all of us with our own personal ON goodie bags, along with a demo pair of Cloudace to be able to test over the two day Oniversity.

We also had a presentation for the New Cloudace from their R&D team. Which was very informative and really helped to understand all the technology behind the new shoe.

Picture of the presentation for the new Cloudace.

We then took part in the Zürich Zoo Run, which was a charity event in the evening, which also included dinner which was great fun! It was also a great first opportunity to test out the new Cloud Ace!

On the second day of the Oniversity we started with a 6.15am Run through the centre of Zürich, another opportunity to really put the Cloudace though its paces. This was finished with a quick refreshing swim in the river Limmat!

Ready for the Zürich Zoo Running.

We then returned to ON HQ for more product and ON brand training for the morning, before being taken out for lunch.

The rest of the the afternoon was free time to explore Zürich before flying home. We took the opportunity to visit the ON zone in the Jelmoli Department Store. 

The Zürich Oniversity was a fantastic and unique experience. Myself and the rest of the team had great fun on the trip!"

Drew, manager at Reigate store. 

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